Javier HERRERO-VELARDE
[
03/01/2010
]
Marketing Director, Grupo Mahou-San Miguel
Javier Herrero-Velarde, graduated in Business Administration (BA degree) at Wichita Kansas University in 1998 and completed an Executive MBA at IE (Instituto de Empresa, Madrid) in 1993.
Professional Career
Javier joined Mahou-San Miguel Group in 2007 as Marketing Director, in order to restructure the International Business.
2003-2007 – Sanitas S.A, - Marketing Director
- Creation of Business line for Health Complementary Services.
- Launch of product and program for Disabled.
1997-2003 – Coca-Cola Spain
Marketing Manager for Coca-Cola, CC Light, Nestea and Nordic Mist
- 360º Communication Plan for Coca-Cola brand.
- Promotional Partnership with WB for Harry Potter
He started his career at Johnson & Johnson S.A. in 1988 and later worked as Marketing Manager at Schweppes S.A. in 1991.
++ Interview Javier HERRERO-VELARDE